Hi Creadora!

In the hustle of trying to land clients, it’s easy to get caught up in the chase. We often focus on sealing the deal and forget to ask ourselves some important questions: “What can I actually do for this potential client?” and “How can I make a difference in their business?”

At Creadora, we’ve met with potential clients where, after some reflection, we realized we just weren’t the right fit for them. But here’s the thing—that didn’t stop us from offering value.

We believe that every interaction isn’t just about what we can gain; it’s about what we can give. Whether it’s a piece of advice, a resource, or a referral, we always aim to leave something valuable behind, even if we’re not the ones to ultimately work with them. Why? Because we truly believe that you get what you put out there.

Here’s how you can adopt this mindset in your own business:

1. Focus on Their Needs: Instead of thinking about what you can get from a potential client, ask yourself how you can solve their problems or support their goals.

2. Offer Value First: Whether or not you close the deal, leave them with something useful—a tip, a resource, or even a referral to someone who might be a better fit. It’s about leaving a positive impact.

3. Build Genuine Relationships: Not every conversation will lead to a client, but every conversation can build a relationship. Over time, these connections can lead to unexpected opportunities.

4. Embrace the Long Game: Remember, business is about more than just transactions—it’s about building trust and reputation. The more you focus on adding value, the more you’ll see that come back to you in the form of referrals, partnerships, and loyal clients.

At the end of the day, it’s not about us—it’s about how we can contribute to others’ success. And when you approach every potential client with this mindset, you’ll find that the value you give often comes back to you tenfold.Remember, your mindset is your greatest asset. Nurture it, cultivate it, and allow it to guide you toward success.

Weekly Affirmation

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